Strategy
Phoenix Initiare invests in small, start-up enterprises. We believe the most attractive investments are in businesses that focus on commercial launch and market penetration. Our strategy is to target innovative companies in high growth areas.
We look for entrepreneurs who can set a direction and plan, build effective partnerships, and deliver results. They are passionate about their businesses – and demonstrate the potential to generate sustainable growth in the form of strong, innovative product or service offerings, efficient management processes, and solid financial performance. If you are such an entrepreneur and are looking for a private equity investor, you may want to explore the possibility of partnering with Phoenix Initiare.
One of the primary goals of starting a business is to generate a return on investment. However, it takes a certain amount of capital to properly launch and sustain a business. The amount of start-up capital needed for a given venture depends on the unique goals and needs of the entrepreneur. It is crucial for a new business to develop resources and additional means to obtain further capital. Otherwise, without proper financing, a new enterprise may find it difficult to compete effectively.